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Impact of the Games on Olympic host cities, Richard Cashman

The impact of an Olympic Games on a host city is a matter of continuing debate and even controversy. Staging an Olympic Games represents a long and expensive commitment of a city to this peak sporting festival. The impact can be divided into four separate periods: the winning of the right to host the Games; […]

Using the Olympics to optimise tourism benefits, Laurence Chalip

Hosting an Olympic Games is an expensive enterprise. Its value depends on the legacy that the Games provide. Tourism represents a key element of Olympic legacy. Recent experience of hosting the Games suggests that the tourism effects can be optimised if the organisers and local tourism organisations work to maximise the tourism benefits to be […]

Information and documentation in the Olympic Games, Sue Halbwirth & Kristine Toohey

This paper seeks to discuss information and documentation in the Olympic Games from three perspectives. Firstly, the paper discusses the information environment of the event organisers, the Organising Committees for the Olympic Games (OCOGs) and provides a case study of information and document management within the Sydney Organising Committee for the Olympic Games (SOCOG ).

A short overview of the Olympic winter games, Jean-Loup Chappelet

As of 1924, Games that take part during the winter months and that are reserved for sports taking place on snow or ice came to complete the Summer Olympic Games. The Winter Games are on a much smaller scale than the “Games of the Olympiad”. Despite this, their role is increasing regularly and their parallel […]

China and the Olympic Movement, Hai Ren

The connection of China and the Olympic Movement could be tracked down to the early 20th century. However, the initiative period of China’s Olympic involvement was marginal and controversial one due to its domestic social conditions and the international political background.

The economic dimension of the Olympic Games, Holger Preuss

The economic dimension of the Olympic Games is not easy to measure. On the one hand globalisation has increased the revenues of the Games which, vice versa, supports sports systems all over the world. On the other hand there is no tendency to describe the economic dimension of Olympic Games.

The concept of olympic cultural programmes, Beatriz Garcia

This paper offers a perspective on the origins and evolution of the concept of Olympic cultural program. The two initial sections present a review of the historical background of the cultural program, from the initial conception by Pierre de Coubertin up to the last implementations on occasion of the Barcelona’92, Atlanta’96 and Sydney’2000 Games. The […]

Athletes and Human Rights, Bruce Kidd

The Olympic Movement is more than a sports organisation and Pierre de Coubertin saw the potential for athletic training and competition to advance the possibilities of self-realisation. In this lesson, Bruce Kidd explores the various rights of sports people in relation to participation, governance and decision making, and to the issue of doping. Focus is […]

Urban transformation from hosting the Olympic Games, Stephen Essex & Brian Chalkley

The infrastructural requirements of staging an Olympic Games are substantial. The event demands investment in world class sporting venues as well as in urban transport, telecommunications, accommodation and environmental improvements. The Olympic Games are much more than a sporting event: they have evolved into a tool of urban renewal and a catalyst of urban transformation.

The Olympic Movement and the environment, Joseph Tarradellas

Environment is one of the most important challenges of 21st century. Conserving natural resources and the quality of water, air, soils and of natural or build ecosystems is the basic condition to ensure an balanced and sustainable development for future generations. Sport activities can be polluting factors but, when realised in a responsible manner, they […]

Why sports matters, Raymond Boyle

Sport has always mattered to the media (Boyle and Haynes, 2009; Brookes, 2002; Rowe, 2004). In the digital age of media, we have moved from an age of scarcity to potential abundance of media content delivered through a range of platforms (television, computer, mobile phone). Throughout Europe the twin drivers of digital switch-over and high […]

Will the Olympics Change China, or Will China Change the Olympics?, Susan Brownell

“One hundred years have passed since the question now famous in China was asked, ‘When will China be able to invite all the world to Peking [Beijing] for an International Olympic contest…?’ In 2008 the Olympic Games will be hosted by the least ‘Westernized’ nation in the world to yet host them. It will be […]

Olympic values in the 21st century: between continuity and change, Otávio Tavares

Olympic values may be narrowly tied to the 20th century and its values. Although sports had their beginning in the 19th century, they may be affirmed to have assumed their virtually universal popular character in the 20th, particularly in the second half. In the lecture, the author attempts to analyze the so-called ‘Olympic values’ as […]

Citizen participation in the Olympic Games, Roy Panagiotopoulou

This paper presents the opportunities of the indirect participation of individuals in the Olympic Games; a unique athletic event based not only on specific ideals, but it also carries on a movement and foresees the participation of different groups of people. The volunteers have proven the most consisted and devoted disseminators of the Olympic ideals.

The competition and the experience of defeat, Katia Rubio

Considering the needs of high performance imposed on athletes nowadays, overcoming the limits has become a principle and a recurrent issue among those who achieved the most: the winners. In their discourses, these athletes refer to the importance of having persisted, persevered and sought alternative ways to the difficulties imposed to build a victorious trajectory […]

Olympic education, Norbert Müller

This lecture focuses on the origins of Olympism and Olympic education and their development through the XX century in the face of two World Wars, the Cold War and the increasing commercialization of the Olympic Games and sport in general. Six features of Olympic education are developed that are directly relevant to schools at the […]

Teaching Olympism in schools: Olympic education as a focus on values education, Deanna L. Binder

Fundamental to the understanding of Olympism – as articulated in the fundamental principles of the Olympic Charter – is its call for an emphasis on the educational mandate of the Olympic Games. This is a values education mandate. This lecture explores curriculum and pedagogical theory related to teaching values that seem to be closely related […]

Paralympics: past, present and future, Tony Sainsbury

This lecture provides an analysis of the emergence of the Paralympic Movement, from its origins at the Stoke Mandeville Games to the agreement between the International Paralympic Committee (IPC) and the International Olympic Committee (IOC) that has shaped the organisation of the Paralympic Games. Insight is provided into the nature of Paralympic sports, their organisation […]

The Olympic Games, media, and the challenges of global image making, Nancy Rivenburgh

Cities and nations compete vigorously for the opportunity to host an Olympic Games in an effort to enhance their image on a global stage. While the rewards may be great, so are the risks. Olympic hosts can plan for many aspects of the Games, but ultimately they cannot control how they are presented to the […]

Olympic marketing: historical overview, Josep Maria Puig

Since the Olympic Games Los Angeles’84, the Olympic Movement has a direct control over the Olympic marketing programmes. These commercial agreements have made possible the increase of the Olympic Games in terms of magnitude, which have experienced an accelerated growth in the number of participating athletes and countries, as well as Olympic disciplines. Olympic marketing […]

Mega events and the urban economy: what can Olympic cities learn from each other?, Gavin Poynter

Cities have sought to host sports mega events to catalyse urban development and renewal. In several cities urban transformation was accelerated and social tensions intensified. This paper argues that addressing these tensions creatively requires host cities to focus on public interventions aimed at reducing social inequality. Host cities may learn much from each other about […]

Through the minds of billions: identity construction in the ultimate megasporting event, Andrew C. Billings

Olympic media scholarship ultimately focuses on those who witness the Olympics in second-hand ways, through various forms of traditional and new media as it is critical to analyze the difference between what happens at the Olympics and what happens on televisions screens in what are now billions of homes. At its core, it is the […]

The legal and institutional framework of the Olympic Games, Alexandre Miguel Mestre

The Olympic Charter (OC) is today indubitably a legal text which, along with the International Olympic Committee (IOC) out of which it arose, has raised many legal and institutional issues, which are interesting from a theoretical, and particularly from a practical, point of view. In this lecture, the author will focus on some of those issues.

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