Olympic Studies Centre - Universitat Autònoma de Barcelona ceoie@uab.cat +34 935 811 992  
Olympic communication

The relationship between the media and sport in general, and the media and the Olympic Games in particular, has been one of the CEO-UAB’s key research areas. The main aim of this line of research is to analyse the close relationship between the media and sport in terms of the financial synergy between them and the system’s internal logic and organisational schemes.
 
Special attention has been paid to the evolution of the media’s coverage of the Olympic Games and their role in disseminating Olympism, particularly at Olympic ceremonies, since these are one of the key moments of the Olympic Games in terms of global impact and the potential for a host city or region to reach out to the world.
 
 
STRATEGIC OBJECTIVES


  • Analyze new dynamic communication environment of global sport and transfer it to society.
  • Establish international collaborations with prestige academic research groups for research and dissemination of knowledge.
  • Introduce in the field of communication studies a holistic, transversal and multidisciplinary approach, with the capacity to embrace the inherent complexities in this field of study.

 
SELECTION OF PROJECTS IN THIS AREA


banner_socialmedia SOCIAL MEDIA AND SPORT

banner_mooc MOOC IN OLYMPIC MEDIA

banner_master MA IN OLYMPIC STUDIES

NEWS FROM OUR ACTIVITIES IN THE AREA OF SPORT COMMUNICATION

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Oferta de contrato de personal investigador Predoctoral (FPI) en el Centro de Estudios Olímpicos y del Deporte (CEO-UAB)

El proyecto de I+D+i Redes sociales y fútbol: violencia, participación de los públicos y ecología de la comunicación, enmarcado en el Programa Estatal de Investigación, Desarrollo e Innovación Orientada a los Retos de la Sociedad, ofrece un contrato para la formación de doctores contemplada en el Subprograma Estatal de Formación del Programa Estatal de Promoción […]

The MOOC the Olympic Games and the media achieve more than 10,000 students
The course represents the first MOOC on The Olympics to be delivered by a public university in Spain in the English, with its second edition offering subtitles in both Spanish and English.
Launched the 2015 edition of The Olympic Games and the Media mooc at Coursera

CEO-UAB has launched the second edition of the Massive Open Online Course The Olympic Games and the Media on the Coursera Platform. The great novelty of this second edition is that it will be offered with Spanish subtitles as well as the English ones of the first edition, which have been improved too. At the same […]

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Russian Federal University visit to CEO-UAB

On Monday 13 October CEO-UAB welcomed a group of 12 students and lecturers in sport management from the Russian Federal University and professional organisations. The group was visiting Barcelona as part of an international training with aim to learn about sport policies and practices in Catalonia and Spain, the organisation of Olympic Games and other […]

The Olympic Games and the Media mooc
Almost 7000 students have attended CEO-UAB open course on the Olympics and the media in Coursera

The first edition of the MOOC course The Olympic Games and the Media has just finished turning into one of the most important Olympic Education initiatives organised by one university to date. 6,687 people from 142 countries around the world enrolled in this course organised by the Centre d’Estudis Oíimpics i de l’Esport at the […]

Master of Arts in Olympic Studies
Start at the UAB of the module on communication and commercialisation of the Master of Arts on Olympic Studies

The UAB has welcomed the 15 students from 11 countries of the Master of Arts on Olympic Studies, who will attend this week the sessions for the teaching module on Olympic Games, media and commercialisation, coordinated by Dr. Emilio Fernández Peña, Director of CEO-UAB.

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New published work on Social Media in the Olympic Games (Routledge 2014)

The team has contributed a chapter on social media and the Olympics in the collective work Routledge Handbook of Sport and New Media, edited by invited professor of the International Chair in Olympism, Andrew C. Billings. The book is the a very comprehensive and in-depth study of the impact of new media in sport.

MOOC The Olympic Games and the Media
The Olympic Games and the Media, a new online course MOOC of CEO-UAB at Coursera

The Olympic Studies Centre at the Autonomous University of Barcelona (CEO-UAB) has just launched a MOOC Course (Massive Open Online Course) on the Olympic Games and the Media in the Coursera platform, the most important platform of open online courses in the world, coinciding with the Sochi 2014 Winter Olympic Games.

OML Exhibition on Media
OML exhibition on the history of the media at the olympic Games and the audiovisual production of the Games

CEO-UAB Director, Dr. Emilio Fernández Peña was in charge of the conceptualisation, script and texts on the audiovisual production of the Olympic Games and the script and texts on the history of the media for the permanent exhibition of the new Olympic Museum Lausanne, opened on the 21 December 2013. The new museum will include […]

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International researchers examine the role of sport in creating a global brand for cities

Academics from the Autonomous University of Barcelona, the University of Sorbonne Paris III and the University of Southern California have analysed the role of sport in the creation and dissemination of the image of cities. The symposium Sport, Space and City: Barcelona, Paris, Los Angeles was held on 17 and 18 October at the UAB Faculty of […]

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